At the 5th Talk .IA, Portugal’s private healthcare sector urged easier, secure access to data held by the National Health Service (SNS) to unlock the potential of artificial intelligence. Apifarma vice‑president Filipa Mota e Costa framed data sharing as essential for innovation in clinical decision‑support, research and operational efficiency, while highlighting the need for clear governance, interoperability standards, strong privacy protections and investment in infrastructure. The sector calls for public‑private collaboration and regulatory clarity to balance patient confidentiality and security with the benefits of data‑driven healthcare.