"Social and Content" is the new category at the CCP Festival
The Clube da Criatividade de Portugal will open registrations on Monday, 12 January, for the 28th CCP Festival (2026) — which takes place between 15 and 22 May. The main new feature is the creation of the 'Social and Content' category. The new category aims to reward 'ideas and executions conceived for social platforms, ...'
Maycon's friends outraged by condom brand advertising campaign: "Extremely serious"
The young man's ex-girlfriend, Renata Reis, was among those who criticised the advertisement, which makes reference to the waves at Nazaré where his body was found.
MFE, Trust in News and the Omnicom merger: a year of upheaval in the media and advertising sector
The year 2025 was marked by major changes in the marketing, advertising and media sector. The consolidation of groups — such as Omnicom and Interpublic — the arrival of new players — such as the Italian MFE's investment in the capital of the Impresa group — and the crisis in media organisations ...
"I don't know what kind of campaign this is": Duarte Siopa on João Moura Caetano and Luíza Abreu's advertising for a Portuguese-Spanish clinic
The commentator on 'Noite das Estrelas' questioned whether the couple's pregnancy rumours might be linked to the apparent campaign.
The media have been in a 'perfect storm' for many years
The president of the Portuguese Press Association (APImprensa), Cláudia Maia, says newspapers and media outlets have been experiencing a 'perfect storm' that has been dragging on for many years. Among the factors contributing to this situation, Cláudia Maia told Lusa there has been a 65% drop in advertising investment over five years, because ...
