Continente intends to make food the central pillar of its communication in 2026. With a new line launched earlier this week, Filipa Appleton, head of brand & marketing for the retailer, explains that the brand wants to continue being 'the place where everyone shops well', but also 'a facilitator in food choices', in a context...
Continente strengthens focus on food and aims to take a more active role in consumer choices
Thursday, 9 April 2026RSS












