'Let's tackle the rubbish!' is the APA campaign slogan. But if responsibility is pushed solely onto citizens, the slogan may fail. Because, in that case, it's not the rubbish being tackled — it's us. Opinion by Marcos D. Mateus
Who ends up paying the price?
Sunday, 1 February 2026RSS

Context & Explainers
Sustainability (sustentabilidade) means meeting present needs without reducing the ability of future generations to meet theirs, covering environmental, economic and social dimensions. For residents it affects local planning, jobs and services—look for municipal or company targets, timelines and measurable actions when assessing how sustainable a place or employer is.









